Purpose of the Role
To execute and iterate digital marketing & ABM campaigns aimed at engaging with our ideal customer profile across the UK and Europe. This role is critical to driving business growth.
This is an exciting opportunity to join a hyper growth tech scaleup, backed by one of the largest global investors, and support Peak’s continued success in EMEA. Working closely with the Demand Generation team, you will support Peak to achieve market penetration across our current focus verticals working to attract and grow some of the biggest global brands as Peak customers and Decision Intelligence advocates.
At Peak, we are on a mission to change the way the world works by making AI accessible to all, putting it in the hands of business leaders to make great commercial decisions. To do that, we believe we also have to build a great company that people love being a part of. We’ve been named a Gartner ‘Cool Vendor in AI’, and were named by Best Companies as one of the top 10 technology companies to work for in the UK. We live by our values and so there will be lots of opportunities to get involved in many “giving back” initiatives beyond your day to day role.
We are looking for someone with experience managing marketing campaigns, primarily through digital channels such as Google Ads and LinkedIn, and delivering month-on-month results - increasing high-value leads, reducing acquisition cost, and optimizing return on ad spend to drive pipeline and revenue.
You will be responsible for developing and executing a successful digital inbound lead acquisition strategy that will tie in to both enterprise and mid market GTM motions - each involving different lead generation tactics and funnels. Reporting to the Head of Demand Generation (EMEA), your end-goal will be scaling the digital channels you use while improving quality (pipeline value) and volume.
Not required but would be great:
Peak prides itself on being a team of self-starters who have a passion for what they do and aren’t afraid to get a bit nerdy about it. You’ll align with our values and help promote the Peak culture if you are:
Inclusion and Diversity at Peak
Our mission at Peak is to help businesses do great things with AI - we are the innovators, the disruptors and the game changers. Diverse and inclusive companies will drive the fourth industrial revolution - and we will lead from the front.
Over the next 5 years, we need more than words to create a stronger company and a fairer society, which is why Peak are committed to not only creating an amazing place to work, but a diverse and inclusive one too.
We want to create awesome teams and leadership, where everyone can bring their authentic selves to work and their ideas to solve the complex problems for the companies and the communities we serve.
With all the hype around AI, Peak offers companies tangible business results with a combination of technology (our connected Decision Intelligence system, CODI) and people (our consultative approach). Founded in 2014, Peak is a successful, growing tech scale up that have developed a clear market fit, work with international customers, and are fit to achieve global success.
Headquartered in Manchester, UK, Peak also has offices in London, Edinburgh, Jaipur and Brisbane and is planning to open an office in New York in 2021. Our customers include some of the world's most respected global brands in Retail, CPG and Manufacturing. Peak is an Amazon Web Services (AWS) Partner, and holds AWS Machine Learning Competency and Retail Competency statuses.
Find out a whole lot more on our website
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